"on a shoestring"

So you have ran with Piolo at the Timex Run, Derek during the Century Tuna Run and Sam during the Blue Water Day Spa. Now its KC Concepcion’s time! And what better way to spend your Sunday morning by supporting the UN World Food Program‘s (UN-WPF) END THE HUNGER: WALK THE WORLD Run/Walk event this May 29.

WHAT: END HUNGER-WALK THE WORLD (Take a step towards ending hunger with WFP National Ambassador Against Hunger KC Concepcion)

WHERE: SM Mall of Asia, IMAX Parking lot

WHEN: May 29, 2011, Sunday, 5:00-10:00AM

Do You Know?

Hunger and malnutrition are the biggest threats to global health worldwide, and are responsible for a third of all deaths in children under the age of five in the developing world.

This year, thousands of people around the globe are preparing to join WFP and its major corporate partners, TNT, Unilever and DSM, in a walk to raise awareness and money to feed hungry children in some of the poorest countries in the world on May 29, Sunday.

WFP and its partners are passionate about taking action on this important issue and believe that everyone can help by joining Walk the World Pilipinas as a step towards ending hunger.

This will help 80,000 children in Mindanao

This year’s Walk the World, which is set to be bigger than the previous years, is open to walkers and runners who are passionate about fighting hunger.  In addition to the traditional 2-km walk, there will be a 5-km run for enthusiasts, both male and female, and a competitive 10-km group run. Proceeds from the event will support approximately 80,000 school children in the provinces of Maguindanao, Lanao del Norte and Lanao del Sur.

Join Walk the World Pilipinas today (www.walktheworld-pilipinas.org) – together we can end hunger.

It costs WFP just 10 pesos to provide a nutritious meal to a child at school.  School feeding programmes also give parents an extra incentive to keep their children in school, and help to lay a healthy foundation for a better future for the young.

What If I Can’t Come on May 29?

If you can’t join the walk in person, you can still get involved at http://wfp.org/walktheworld  with photos, videos and donations.

For more information please contact:

WFP- Angeli Mendoza (+632 750 2561 local 2420; angeli.mendoza@wfp.org)
TNT- Rachelle Neri (+632 551 0918 loc. 349; +639178339704; rachelle.neri@tnt.com)
Unilever- Liza Vengco (+632 588-7342; +639175612434; liza.vengco@unilever.com)